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Burger Theory
Holiday Inn Grand Rapids Downtown


Explore burger perfection at Burger Theory in downtown Grand Rapids, boasting 4,320+ flavor combos. Our quality burgers are best enjoyed with craft beer. Kids under 11 eat free, and in-room dining is available for added convenience.

In-Room Dining Hours: 

Monday - Friday: 6:30 AM - 11:00 AM
Saturday - Sunday: 7:00 AM - 11:00 AM

Monday - Thursday & Sunday: 4:00 PM - 10:00 PM
Friday - Saturday: 4:00 PM - 11:00 PM

Waffles and fruit with whipped cream


From a delightful sunrise sandwich to the comfort of traditional French toast, hearty biscuits and gravy, or classic pancakes, Burger Theory offers a wide array of breakfast options. Enjoy tailor-made omelets, savory wraps, or build-your-own breakfast choices to kick-start your day with a delicious morning meal.

Griddled pancakes topped with butter and served with warm syrup. Add blueberries for $1 more!

Eggs Benedict*
Two poached eggs and Canadian bacon atop an English muffin topped with Hollandaise sauce.

Griddled pancakes topped with butter and served with warm syrup. Add blueberries for $1 more!

Eggs Benedict*
Two poached eggs and Canadian bacon atop an English muffin topped with Hollandaise sauce.

Traditional French Toast
Two slices of thick-cut bread battered and grilled to a golden brown. Top with butter and warm syrup.

Grits Breakfast Bowl
Grits topped with white cheese, bacon, scallions, and a fried egg cooked to order. Served with tabasco sauce. 

Sunrise Sandwich
Eggs, any style, cheddar cheese and choice of meat on an English muffin, served with breakfast potatoes.

Biscuits and Gravy
Freshly baked biscuit topped with sausage gravy and served with two eggs cooked to order and choice of meat.

Morning Breakfast Burrito*
Two scrambled eggs with onions, pepper, bacon, crisp potatoes and shredded cheese stuffed in a warm flour tortilla.

Nashville Hot Chicken Biscuit
Chicken fingers topped with Nashville Style hot sauce and pimento cheese. Served on a fresh baked buttermilk biscuit lightly glazed with honey. Served with your choice of side and breakfast potatoes.

Western Skillet*
Grilled ham, onion, and peppers combined with breakfast potatoes and topped with shredded Cheddar.

InnJoyable Breakfast*

Two eggs any style served with breakfast potatoes, choice of meat and toast.

Start Fresh Wrap*

Egg whites scrambled with mushrooms, spinach, onions, and provolone cheese, wrapped in a whole wheat tortilla and served with breakfast potatoes.

Slider Trio*

One of each bacon-sausage-ham slider, topped with fluffy scrambled eggs and cheddar cheese served with breakfast potatoes.

Malted Mini Waffles*

Enjoy a delicious plate of crispy mini waffles served with berries, whipped cream and warm syrup.

Tailor Made 3 Egg Omelet*

Your choice of sausage, ham, bacon, cheddar cheese, Swiss cheese, peppers, onions, tomatoes, mushrooms and spinach served with breakfast potatoes and toast.

Build Your Perfect Breakfast*

Choose your two eggs, meat and a side. Perfect!


Fruit $5
Bacon* $5
Sausage $4
Ham* $4
Toast $3
Breakfast Potatoes $4


Coffee $4
Juice $4.5
Tea $4
Milk $4
Assorted Soft Drinks $4


Hamburger and french fries

Daily Menu

Burger Theory is located in Downtown Grand Rapids and offers up craft burgers with over 4,320 possible flavor combinations. All of our burgers are made using quality ingredients and our own blend of Certified Angus Beef™ chuck, brisket, and short rib. 


Buffalo Wings
Wings your way • Sriracha, Buffalo or BBQ • Bleu Cheese • Celery & Carrots

Buttermilk Chicken Strips
Golden-brown Marinated Strips of Chicken • Honey Mustard or BBQ Sauce

Firecracker Shrimp*
Lightly fried Jumbo Shrimp • Sweet Red Chili Sauce

Beer Braised BBQ Pork Nachos

Beer Braised BBQ Pork • BT Queso • Black Bean Salsa • Guacamole • Cilantro Cream Sauce • Cilantro

Firecracker Shrimp Tacos
Lightly Fried Jumbo Shrimp • Sweet Red Chili Sauce • Cilantro Cream Sauce • Pico de Gallo • Creamy Slaw • Cilantro

Soft Pretzel Sticks*
Baked Soft Pretzel Sticks served with IPA Mustard • Add BT Queso for $4


Crispy Chicken
Fresh Mixed Greens • Crispy Buttermilk Chicken Strips • Tomato • Cucumber • Cheddar Cheese

BT Cobb Salad
Fresh Mixed Greens • Grilled Chicken • Bacon • Tomato • Cucumber • Red Onion• Chopped Egg • Crumbled Bleu Cheese

Chicken Ceasar*
Romaine • Grilled Chicken • Parmesan Cheese • Garlic Croutons. Substitute Grilled Shrimp for $5

Tropical Shrimp Salad
Garlic lime marinated rock shrimp, caramelized pineapple, avocado, pickled red onions, feta cheese, couscous, black beans, and cucumbers served on a bed of fresh greens with mango vinaigrette

The Classic*
Single $14 | Double $16

American Cheese • Grilled Onions • Lettuce • Tomato • Pickles • KGB Sauce 

Farm Fresh*
Single $15 | Double $19

Boursin™ Cheese • Grilled Onions • Portobello Mushroom • Lettuce • Roasted Garlic Mayo 

Single $15 | Double $19
Cheddar Cheese • Bacon • Onion Ring • BBQ Sauce 

BT Boss*
Single $17 | Double $23
1/2 Pound Burger stuffed with Cheddar Cheese, Swiss Cheese, Bacon, Grilled Onions • Topped with Swiss, Cheddar Cheese, Lettuce and KGB Sauce

BBQ Burger
Single $16 | Double $20
Beer Braised BBQ Pork • Cheddar Cheese • Pickle Chips • Creamy Slaw

On The Border
Single $15 | Double $19
Pepperjack Cheese • Guacamole • Pico de Gallo • KGB Sauce

Queso Burger
Single $15 | Double $19
Smothered in BT Queso • Guacamole • Pico de Gallo

Slider Trio*
American Cheese • Green Onions • Lettuce • Tomato • Pickles • KGB Sauces 

Step 1: Build It

Our own blend of Certified Angus Beef™ chuck, brisket and short rib

Chicken Breast
House-marinated and grilled

100% meatless with mixed grains and vegetables

Step 2: Size It

Single $13

Double +$4

Triple +$8

Step 3: Top It

American • Cheddar • Swiss • Jack • Bleu • Boursin™

Lettuce • Tomato • Onion • Pickles

KGB (Killer Good Burger) Sauce • Ketchup • Mustard • Mayonnaise • BBQ Sauce • Roasted Garlic Mayo • Buffalo

Step 4: Load It

Grilled Onions $1.50

Coleslaw $1.50

Onion Ring $1.50

Green Pepper $1.50

Sautéed Mushrooms $1.50

Grilled Portobello $1.50

Thick-Cut Bacon - 2 slices $1.50

Roasted Red Pepper $1.50

Jalapeños $1.50

Fried Egg $1.50

Avocado $1.50

Crispy Fish Sandwich
Parmesan-Panko Atlantic Cod • Lettuce • Tartar Sauce • Potato Bun

Sriracha Sirloin
House Marinated Sirloin • Sriracha Glaze • Smashed Potatoes • Grilled Vegetables

Spicy Chicken Sandwich
Crispy, pickle brined and hand breaded spicy chicken breast served on a toasted potato bun with pickled red onions, shredded romaine, and spicy mayo

Shrimp Po' Boy
Beer battered fried shrimp • remoulade • crisp iceberg lettuce • sliced tomato • and dill pickles on a toasted bun

Fish Tacos
Parmesan-Panko Atlantic Cod • Cabbage • Pico de Gallo • Cilantro Crema • Flour Tortillas

Apple Crumb $7

Carrot Cake $7

Brownie Sundae $7

Chocolate Mousse $7

Beer taps at the bar for Hoppy Hour

Hoppy Hour

Indulge in the perfect Hoppy Hour at Burger Theory! Join us seven days a week between 4:00 PM and 7:00 PM to enjoy fantastic deals, including $2 off appetizers, $1 off select drafts, $6 house wines and margaritas and $3 domestic bottles. It's the ultimate spot to sip and savor in Downtown Grand Rapids.

Beer available on tap at Burger Theory

Burger Theory Drinks

Enjoy a night out on the town with Burger Theory's impressive drink menu. Whether you're a fan of local craft beers, sumptuous wines or delicious cocktails, we have it all. From martinis to Manhattans, explore our Grand Rapids drink menu and savor a cold one at Burger Theory. Cheers!

Bud Light $5

Founders Red's Rye $6

Perrin Gold $6

Rotating Voodoo Ranger 

Rotating Nitro Craft $8 - $10

Rotating Local Craft $8 - $10

Rotating Local Craft $8 - $10

Rotating Local Craft $8 - $10

Miller Lite $4.50

Budweiser $4.50

Coors Light $4.50

Michelob Ultra $5.50

Corona Extra $5.50

Heineken $5.50

Stella Artois $5.50

Samuel Adams Boston Lager $5.50

Angry Orchard Crisp Apple $5.50

Guinness $5.50

New Belgium Fat Tire $5.50

Heineken 0.0 $5.50

Modelo Especial $5.50

White Claw $5

Goose Island IPA $5

Founders Solid Gold $4

Founders All Day $4

Rotating Founders Seasonal $4

Bells Two Hearted Ale $6

Rotating Farm Haus Cider $5

Rotating Blake's Cider, Varies $5

Rotating Perrin, Varies $5

Rotating Bell's, Seasonal $5

Bartender's Choice, Varies $5

White Wine

Chardonnay – Canyon Road
$7 | $24

Chardonnay – Kendall Jackson Vintner’s Reserve, California $10 | $34

White Zinfandel – Beringer
$7 | $24

Pinot Grigio – Danzante
$8 | $ 26

Riesling – Chateau Ste. Michelle
$8 | $26

Sauvignon Blanc – Matua
$9.5 | $30

Red Wine

Cabernet – Canyon Road
$7 | $24

Cabernet – Kendall Jackson Vintner’s Reserve, California
$10 | $34

Merlot – Canyon Road
$7 | $24

Merlot – Columbia Crest
$9.5 | $30

Pinot Noir – Estancia “Pinnacle Ranches”
$9.5 | $30

Pinot Noir – Meomi
$9.5 | $30

Whiskey Citrus Splash
Jim Beam • Courvoisier • Agave Nectar • Fresh Lemon Juice • Fresh Orange Juice

Perfect Rose Old Fashioned
Four Rose's Bourbon • Orange • Cherry • Bitters and soda

Pina Poma Martini
Smirnoff Pineapple Vodka • PAMA • Pomegranate Syrup • Pineapple Juice

Bloody Mary
Coppercraft Vodka • Bloody Mary Mix • Pickles • Green Olives & Fresh Citrus

Coppercraft Straight Bourbon • Sweet Vermouth • Angostura Bitters

Moscow Mule
Smirnoff Vodka • Ginger Beer • Lime